Write a narrative description of the project(s). What is it, who is it designed for, what is it designed to do, what kind of technology does it explore, why should we care about it, where will we see or what is the project’s life beyond the classroom, how does it make a difference?
Social networks allow users to create profiles, exchange information, and connect to other users on the network. Each network has it’s own set of rules (i.e. permissions to view profiles), and specific unwritten social dynamics. In fact, it is not uncommon for a person to have and maintain profiles on more than one social network site. Despite the information exchange and other features of these sites, many people use these networks to “friend” other users by connecting to them, essentially creating a personalized web of connections, or a digital network of real life friends and acquaintances.
I was interested in how and why these connections are made. Three hours after creating my account, I received a friend request from a girl I had attended high school with, and had not seen since graduation. We were not friendly then, and we are not friends now, at least not in the real world. It seems bizarre that I can be friends with someone on facebook, and just having that connection gives me access to the intimate details of their life: relationship status, religious views, private photographs, etc. However, outside the realm of the digital world, that kind of exchange of information would never occur.
Perhaps “friending” people on facebook is less about the actual meaning of the connection, and more about making as many connections to acquaintances as possible. It begins to take on a hunt and gather mentality, where “friends” are made, and connections forged for the sake of building a network that supplies a user with endless opportunities to obtain information. After all, humans are social creatures, and it is an innate desire to belong to a group or community; the need to have connections with others is nothing new.
However, maybe it is more than forming a connection. I think it is also a way of gaining attention, as in hey, look at my profile, come see what I’ve been up to. Essentially the profiles people make for themselves on these social networks are carefully edited versions of their real world selves, a representation. This means that social networks should technically be a representation of the way friendship works in the real world.
But how much like the real world are these social networks? I’ve already stated that there are people in my friend pool that I would not consider an actual friend, or someone I would spend any time with in the real world. And, if I bumped into one of these people on the street, I certainly would not go into whom I am dating or show them pictures that I had recently taken. From there, the person would not be able to select a person from one of those photos and immediately “click-through” to get their bio and information.
With the invention of the online profile came the invention of the online self. The Internet has become a place where 60% of the content is created and driven by personal users. This means that not only are we are editing the content of the web, but we also have begun to edit ourselves as well. These online selves are caricatures, mere snapshots, but they are nonetheless a powerful form of self-representation.
Ultimately what I want from my project is to explore the nature of these online friendships and their meaning in relation to offline, real world connections. In a digital world where the social network rules, and anyone can be famous or popular simply by hunting and gathering friends on the Internet, how does one begin to gauge the authenticity and meaningfulness of these click-through friendships? As digital friendships become the social norm, how do those connections translate into the real world, and how does that, if at all, affect non-digital friendships? How far are people willing to go to gain friends or popularity on these websites? What determines the kinds of “people” that users are willing to friend? How does one not only obtain, but also maintain popularity? What aspect of the profile is the most important: wittiness, photos, interests, number of other friends?
I plan to create two MySpace profiles: one for my red rain boots, and one for a person. In order to make friends, I intend to take the same approach: requesting and accepting all friends. I want to see which profile is more successful in terms of popularity; the person versus the inanimate object. There is already an ample amount of pseudo-profiles for non-real people, either promotional characters, objects, or famous historical figures such as Albert Einstein, so I know the rain boots have a good chance at gaining friends.
It will be designed for users of that specific social network to see what makes someone a desirable friend. Because the social network already exists, all I have to do is take photos, set up, and maintain both profiles. I hope the project will help me understand the relation between online and offline relationships, more specifically the legitimacy of online connections, and popularity online versus offline.